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Eu-genìa for Pimby 2011

Written by Eugenia Benelli

Eugenia Benelli per Pimby 2011

This year, for the first time in five editions, Associazione Pimby, Please in My Backyard, will not assign any award to the "Culture of Doing". "The decision not to award any prize this year was a hard decision, but we decided to offer our contribution to the debate on the issues of environment, energy and mobility by suspending the award", concluded Patrizia Ravaioli.

Sergio Rizzo, journalist of the Corriere della Sera and author of numerous essays, will open the event discussing with the founders of Pimby: Giancarlo D'Alessandro (LAIT SpA Chief Executive Officer), Paolo Messa (Curator of "Formiche"), Patrizia Ravaioli, (CEO and of the Italian Red Cross and Associazione Pimby president) and Chicco Testa (Managing Director of Rothschild SpA and Chairman of the Scientific Committee of Associazione Pimby).

Eu-genìa for the image of the event: Rome, Temple of Hadrian, Tuesday, November 8th, 2011, h.19:00

Quest’anno, per la prima volta in cinque edizioni, l’Associazione Pimby, Please in My Backyard, non assegnerà alcun Premio alla Cultura del Fare. “La decisione di non affidare alcun premio quest’anno è stata una decisione sofferta, ma abbiamo deciso di fare sentire in questo modo la nostra voce, sospendendo la premiazione alle Amministrazioni e offrendo il nostro contributo alla discussione sui temi dell’ambiente, dell’energia, della mobilità”, ha concluso Patrizia Ravaioli, presidente dell'Associazione.

A inaugurare l'evento sarà quest’anno Sergio Rizzo, giornalista del Corriere della Sera e autore di numerosi saggi, che si confronterà con i soci fondatori di Pimby: Giancarlo D'Alessandro (Amministratore Delegato LAIT S.p.A.), Paolo Messa (Curatore del mensile “Formiche”), Patrizia Ravaioli, (Direttore Generale Croce Rossa Italiana e Presidente di Associazione Pimby) e Chicco Testa (Managing Director di Rothschild Spa e Presidente del Comitato Scientifico di Associazione Pimby) .

Eu-genìa per l'immagine dell'evento: Roma, Tempio di Adriano, martedì 8 novembre 2011, ore 19:00

Men, women, people living with their humanity, humor and sensitivity of their role as managers and professionals.
Last Updated on 16 December 2011
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First Steps

My curiosity always leads me to search for new questions about 'how things work'. I’ve found my first answers studying Architecture.

ICT thoughts

After a couple of years of work in the ICT field, I’ve started to think that space ergonomics is not so far from web usability…here comes my i(n)tera(c)tive approach to design in different fields of application.

About experience

I began to investigate people behaviour, working on creative organizational development, communication and managerial education for about three years. From here my experiential approach to design.

Still evolving

My production is now affected by an “eco-drift” in the industrial design field. I’m trying to find new design solutions, more open to people interpretation, innovating behaviours with a bit of environmental care.

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